NINE published on inc.com
Following Nine´s first prototyping hackathon, Jaunt, Chapter 01´s Guest Speaker and Innovation Specialist, Marley Kaplan writes about her thoughts, inspired by the event´s theme, Smart Paper, in Inc. Magazine´s Inc.com.
In this article Marley gives some tips on how Smart Paper will drive more enhanced customer experiences.
“Smart paper is more than just a tricked-out version of an old school item. Rather, the hardware that can be incorporated into smart paper will allow businesses to engage on a more integrated level. Smart paper will allow interactions, information and content to be human-led and technology-supported, leading to better experiences both internally and consumer facing.”