About us

Grow is a strategic, holistic and creative brand development partner

We are a hybrid consultancy whose expertise ranges from strategy to multidisciplinary execution. We merge the practices of management, brand and consumer insight consulting with the capabilities of design, architecture, digital and creative marketing communications. Our single-minded aim is to grow the demand for the brands we are working with.

The collective experiences and talent we host cover five key competence and service areas within strategic demand creation:

What we do

  • Brand Strategy

    Our starting point is always the brand strategy, where we fuse Business Logic with Brand Magic. Grow hosts leading consultancy competence and senior experience in all dimensions of brand strategy development and definition, including the most complex international processes in large multinational organizations.

  • Brand Innovation

    Grow has participated in and catalyzed a number of licensing and innovation processes for companies and brands in a diverse range of industries. We believe that innovation is a core component in long term brand growth and in keeping the initiative as well as shaping the market.

  • Brand Design

    Grow believes design is the strongest permanent asset of a brand and a core element of rich brand languages and experiences. The experience includes strategic design development, transformation and management for a wide variety of companies – from start-ups to large global corporations – in all areas of operations and the customer and market interface.

  • Brand Culture

    Grow has since the very start pioneered the fusion of brand identity and corporate culture as a permanent driver of differentiation, strong stakeholder relations, value creation and authentic brand experiences. The experience includes long-standing cross-functional collaboration with top management, marketing and human resources in diverse client organizations in catalyzing change, driving brand orientation and nurturing strong brand cultures, especially in periods of rapid transformation.

  • Brand Communication

    With our belief that Everything Communicates™ it is only natural that Grow has accumulated wide media neutral experience in developing, delivering and/or orchestrating integrated creative marketing communications across all fields, from digital to analog, from strategic to tactical, from global to local. This is where the well defined and designed brand culture, language and experience comes alive, is kept relevant and is dramatized to engage stakeholders in an impactful yet cost-effective way throughout the relationship journey.

Driven by our belief that Everything Communicates™, this cross-functional and multi-dimensional scope empowers us to define, design and dramatize differentiated brand experiences across the entire value chain and customer journey.

While we operate out of Stockholm and the Nordic region is our home market, the world is our playing field, as most of our relationships and assignments are international. This is also reflected in the composition of our staff – among 75 associates, we also represent a multitude of different cultural and national origins.

Grow is currently working as a global lead partner in extensive brand transformation and development processes directly with headquarter clients located in Stockholm, Oslo, Helsinki, Copenhagen, Brussels, London, Manchester, Milan, Salzburg, New York, Chicago, Seattle and Tokyo.

Case Studies

  • The Royal Wedding

    – A project of national proportions

  • Iittala

    – Lasting design against throwawayism

  • Helly Hansen

    – Between Human Will and Nature’s Forces

  • Norway Post and Bring

    – Vi lever for å levere/Finding New Ways